Izicap and Nexi Announce a Partnership in the Italian Market
IndraStra Global

Izicap and Nexi Announce a Partnership in the Italian Market

Having solidly established itself in France with its unique CRM & Loyalty solution dedicated to local businesses, the Fintech Izicap accelerates its international expansion.

Izicap and Nexi Announce a Partnership in the Italian Market

Milan, December 13, 2019 - To support its international growth, Izicap partners with Nexi, the leading digital payments company within the Italian market. This strategic partnership between Izicap and Nexi is a key milestone of Izicap's international deployment plan and opens up the possibility to offer the Izicap Loyalty solution to the community of Nexi merchant customers.

“With Izicap we can enrich our range of services and offer our merchants a powerful loyalty App. Based on the tokenization feature, the payment card becomes the loyalty card – said Andrea Gaboardi, Head of Digital Merchant Services Products in Nexi - Through the solution, our merchants will be able to easily enroll their clients on the SmartPOS, generate additional revenues and increase in turnover“, said Andrea Gaboardi,

Nexi offers a full range of services for professionals. Merchants can access many features and services (billing, inventory management and many more), which have become essential for the better management of their business, thanks to the Nexi App Store available on Nexi SmartPOS terminals.

Soon, merchants will be able to access a powerful CRM & Loyalty solution, the launch of which comes from the development of the Izicap solution on the new Android payment ecosystem. The solution will be deployed massively on Poynt POS which are available exclusively for Nexi merchants in Italy. The objective of Izicap is to continue the deployment onto all ranges of payment terminals.

“We are excited to announce this new partnership between Nexi and Izicap which allow us to penetrate the Italian market, in collaboration with one of the most dynamic and innovative Acquirers worldwide. We have been able to respond to this new international challenge, which is to serve local businesses and SMBs across Europe - comments Reda El Mejjad, co-Founder and President of Izicap - We are very satisfied with the strong synergy between our teams and those of Nexi and Poynt”.

Izicap helps small businesses to develop their business through a unique CRM & Loyalty solution linked to the cardholder payment card. Through the Izicap solution, merchants gain direct access to a panel of marketing tools and unique expertise to increase their customer's lifetime value measurably. At the same time, Izicap enables its Banking & Acquirers partners to monetize their payment transaction data, generate a new source of income and improve their retention capabilities.

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